Formula One team Aston Martin Aramco announced on Monday that it has entered into a new partnership with retail broker Pepperstone.
The sponsorship agreement means Pepperstone is now the F1 team’s Global Forex and Trading Partner.
In a statement, Aston Martin said that the partnership with Pepperstone is a multi-year one.
A key benefit for Pepperstone will be that its branding appears on Aston Martin’s racing cars over the course of the F1 season.
“Pepperstone and Aston Martin Aramco thrive in high-performance, precision-driven environments where trust, excellence, and relentless innovation are at the core of everything we do,” said Pepperstone CEO Tamas Szabo.
“We are thrilled to work together and build a winning partnership that drives success both on and off the track, and we can’t wait to celebrate this at the Australian Grand Prix in Melbourne, the first of the season and our home race.”
To launch the new partnership, Aston Martin has also published a new video on their YouTube page. The ad features Pepperstone branding and is narrated by F1 driver Fernando Alonso.
This is the second major sporting partnership that Pepperstone has announced in the last couple of months. At the end of November, the broker announced that it had become the Official Asia Partner for the Ultimate Fighting Championship.