Exclusive: 49% of Google searches for trading products now covered by AI overviewsBy David KimberleyJuly 1, 20250 New research by marketing agency Be Franc shows that almost half of Google searches for trading products are covered by AI overviews.
AI traffic brings higher bounce rates and fewer page visits, new study showsBy David KimberleyJune 25, 20250 A new study by Ahrefs shows AI visitors have a few undesirable traits, which could also end up impacting broker SEO and affiliate strategies.
Capital.com uses ChatGPT for Dubai Mall ad campaignBy David KimberleyMarch 18, 20250 Local Capital.com CEO Tarik Chebib said that the broker wanted to save money on ad spend and see if the technology would work.