The crypto exchange aired a 60-second karaoke-style ad during Super Bowl LX, reworking “Everybody (Backstreet’s Back)” to pitch cryptocurrency as a mainstream product for 52 million American users.
Coinbase
The Advertising Standards Authority (ASA) said it was likely that consumers experiencing financial difficulties would see the ads and be “vulnerable to the implication that Coinbase and cryptocurrency could address their financial concerns”.
Coinbase has appointed former UK Chancellor of the Exchequer George Osborne as chair of its Global Advisory Council.
Coinbase has announced a broad expansion of its platform, adding stock trading, prediction markets and additional derivatives products.
We talk to Keith Grose from Coinbase about UK crypto regs, competition and whether retail can get access to derivatives again.
Coinbase is one of several large crypto firms attempting to make more of a push into the UK on the back of more regulatory certainty.
Coinbase employs more then 200 people in the UK, which is its second-biggest source of web traffic.
Coinbase has hired a former XTB exec as local CEO. The company appears to be launching perpetual futures trading via its Cypriot entity.
Plus an emergency crypto podcast
