Retail broker eToro announced on Tuesday that it will be launching 24 hours trading in tokenized stocks.
The broker made the announcement in a live webinar hosted by company Co-Founder and CEO Yoni Assia on Tuesday afternoon.
Assia said that he believes there is a generational shift underway, where the technology stack that has underpinned financial markets for several decades, will be replaced by tokenised assets that can transferred instantly, 24 hours a day.
“I think we’re looking at world where all assets, whether it’s private assets or treasury markets are digitised,” said Assia. “I think we’re looking at a world where more than $100trn become digitised globally.”
eToro clients in Asia and the UK can now trade tokenised versions of the 100-most popular in the S&P 500. Clients will also be able to use the stocks as a form of payment, sending the tokenised stocks between crypto wallets – either inside or outside the eToro platform.
Assia noted that the launch was in part due to regulatory developments in Europe, notably the MiCA regulations governing crypto assets.
“More regulatory clarity, allows us to provide more and more features to our clients, both across our crypto products and the eToro wallet,” said Assia.
eToro spot quoted futures
The broker will also launch spot price futures trading, which were launched by CME Group at the end June.
Spot futures are currently available on equity indices and crypto products. As the name suggests, these are very similar to CFDs but trade on exchange.
Beyond the spot price, the leverage on offer and margin requirements are more attractive compared to ‘regular’ futures prices.
It’s an early sign that the products may gain some traction, particularly if CFDs face more regulatory pressure in tier-1 markets globally.
The CME and other derivatives exchanges have often struggled to convince brokers to add listed derivatives. That is typically due to higher costs and margin requirements, the complexity of the products, and the revenue that brokers can make from them.
Spot futures will not be as profitable as CFDs for brokers but could be akin to running a matched-principle trading book in, assuming firms are able to collect rebates from market makers.
eToro funded accounts hit 3.6m in 2025
The broker also said in its presentation that it had hit just over 3.6m funded accounts at the end of May this year.
Assets under administration at the broker were $16.9bn, also at the end of May. That implies an average account size of approximately $4,694.
By way of comparison, UK-focused broker Trading 212 has over 4.5m funded accounts and more than £25bn ($33.3bn) in client assets under management.
Although eToro has done a good job at bringing in large client volumes, it has historically had much poorer product localisation and breadth. UK clients, for example, could not deposit in GBP until the middle of last year. The broker also doesn’t have a particularly developed tax-efficient offering in any market, whether it be 401(k) accounts in the US or SIPPs in the UK.
